Karen McCandless is a writer, digital marketing professional, and content strategist based in London. Karen has more than a decade's experience in crafting content strategies, implementing digital marketing plans, and project managing marketing initiatives. She specializes in helping B2B and B2C companies create marketing strategies that are both compelling and commercially successful.
Karen has worked with startups and enterprises in industries including life science/pharma, commerce, financial services, manufacturing, and furniture/interiors. Her work has appeared on HubSpot, Motley Fool, Typeform, Codecademy, and GetApp.