Bulk Response Review 2021: The Best Choice for Mass Email Marketing?

BulkResponse was formed in 2009, and since then has enabled thousands of customers to grow their contact base and receive more business. It’s one of the only mass email marketing services that allows its users to import unlimited contacts.

Bulk Response Review
Large Businesses Best for
4 /5
$ 49 /mo
Starting Price
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Table of Contents

    Written by Ria du Plessis - Digital Marketing Expert

    Updated 9/2/2021

    Bulk Response in a nutshell

    Free Plan: 

    User Accounts: Options for Multiple
    Segmentation and Geo: Yse
    Delivery by Time zone: Yse
    Free Trial: No
    Means of Use: Mobile, Tablet, Computer
    Industry: eCommerce, Technology, Marketing

    Creating Email Campaigns and Managing

    You can use these features to control your campaigns.

    • Emails sent/opened and links clicked

    Every campaign can be broken down into a statistical readout of success rates

    • Deliverability rate and delivery by time zone (spam)

    It's possible to auto-send messages based on time zone so your contacts will get their message at their most responsive time.

    • Creating and importing email lists

    You can upload unlimited contacts from your address book or excel files

    • Split tests and A/B tests

    A/B testing can be used to deliberate which email gets the best response

    • Personalization

    You can auto-send personalized messages based on triggers

    Reporting and Analysis

    These features can be used to assess how your contacts have reacted to your campaigns

    • Engagement reports (Email open rate and CR tracking)

    You can graphically review your success rates

    • Segmentation 

    After you've segmented groups, you can analyze open rates specific to these subsections

    • Social media tracking

    You can review how many of your included social media widgets have been clicked on

    • ROI analysis 

    An ROI tab allows you to review your previous campaign’s ROIs


    You’re able to sync with these extra platforms to improve your service.

    • API integrations

    Bulk REST API is available with all packages 

    • Integrations with these platforms: Ecommerce, Shopify, Magento, Bigcommerce and Woocommerce 

    You're not able to connect with any of these options

    • CRM Integrations

    SalesForce is the only CRM integration available 

    • Social Media integrations

    Facebook and Twitter apps can be connected

    • Apps 

    There are less than 20 apps on offer

    • Plugins

    WordPress is the only current plugin option


    Using the automation here can be intuitive to oversee and manage, and can be a huge benefit to your company, due to the number of man-hours you and your staff could save. You’re able to combine email templates with contact lists to automatically deliver mass marketing campaigns.

    Design and Ease of Use

    These choices can be used when you're creating content.

    • Drag-and-Drop Interface

    The drag-and-drop function allows you to create without coding

    • Landing page creator 

    You can create landing pages swiftly, and even automate the creation of personalized ones

    • Email templates 

    Unusually, you’ll need to provide your own template or pay a small fee to have it created for you

    • Signup forms within newsletter tool (opt in-opt out process)

    You can build and insert sign up forms in minutes


    Maximum Number of Emails

    Price (Per Month)









    300,000 - 500,000


    500,000 - 1 Million


    1 Million - 2 Million


    2 Million - 3 Million


    3 Million - 5 Million


    5 Million - 10 Million


    Customer Service

    Email the team for support at sales@bulkresponse.com, or call on +1 424 271 0730.


    This service is useful for larger companies that are finding the process of sending out thousands or even millions of cold emails or customer engagement messages arduous and time-consuming. You could save thousands of staff-hours, but you’ll need to pay accordingly. And outside of mass messaging there aren't many other options.

    If this doesn't sound ideal to you, you might prefer SendinBlue. This provider also has options for sending bulk emails, but far greater choice when it comes to integrations and automation and is a little less pricey.