Mail Charts Review 2020: The Best for Customer Engagement?

Mail Charts is a personalizable and automated engine that can fuel your email marketing campaigns, with a view to improving your customer relationship management. Mail Charts is available right across the U.S.A.

Online retail teams Best for
3 /5
Rating
$ 99.00 per month /mo
Starting Price
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Table of Contents

    Mail Charts in a nutshell

    Free Plan: 

    Yes
    User Accounts: Depends on Your Chosen Plan
    Segmentation and Geo: Yes
    Delivery by Time zone: Yes
    Free Trial: No
    Means of Use: Mobile, Tablet, Computer
    Industry: Media, eCommerce, Advertising

    Key features and workflows

    Creating Email Campaigns and Managing

    Mail Charts offers the following:

    Emails sent/opened and links clicked

    You can access graphs that show your current campaign’s success rates

    Deliverability rate and delivery by time zone (spam)

    Customizable delivery rates give your emails the best chance to make an impact

    Creating and importing email lists

    An import wizard allows you to casually upload your contact lists

    Split tests and A/B tests

    There’s a variety of options for trial and error testing

    Personalization

    You can tailor emails based on a customer’s previous interactions

    Reporting and Analysis

    To assess your campaigns’ efficiencies you can choose from a number of analytical tools.

    Engagement reports (Email open rate and CR tracking)

    You can track emails and access automated re-engagement reports

    Segmentation 

    It’s possible to group contacts however you'd like

    Social media tracking

    You can review to broadcast success rates of your social media

    ROI analysis 

    You can simulate your potential ROI

    Integrations

    There’s a reasonable number of common integrations available here.

    API integrations

    API access to all users lets you include third-party software

    Integrations with these platforms: Ecommerce, Shopify, Magento, Bigcommerce and Woocommerce 

    All of the above are available

    CRM Integrations

    There are dozens of standard CRM integrations with options for more

    Social Media integrations

    There’s a reasonable number of social media options

    Apps 

    You can access a fair number of apps

    Plugins

    PilotPress is just one of the useful plugins available

    Automation

    With Mail Charts you can access a range of automation options that can free up many hours spent on tedious tasks, allowing you to focus on more productive work. 

    Design and Ease of Use

    You shouldn't need any programming or advanced technological knowledge to make use of these features.

    Drag and Drop Interface

    Emails can be modified with a standard drag and drop system

    Landing page creator 

    The intuitive drag and drop interface can also be used to create landing pages

    Email templates 

    You can choose from over 100 curated email templates, or create your own

    Sign up forms within newsletter tool (opt in-opt out process)

    This same drag and drop process can even be used to make online and in-email newsletter forms

    Pricing

    Free

    • Track 3 Companies
    • Curated Email Examples

    Starter - $99.00 per Month

    • Track 10 Companies
    • Curated Email Examples
    • Unlimited Historical Data
    • Detailed Reports
    • Email Journeys

    Business - $249.00 per Month

    • Track 25 Companies
    • Curated Email Examples
    • Unlimited Historical Data
    • Add 4 Additional Teammates
    • Detailed Reports
    • Email Journeys
    • Industry Benchmarks

    Enterprise - $999.00 per Month

    • Track 100 + Companies
    • Curated Email Examples
    • Unlimited Historical Data
    • Add 9 Additional Teammates
    • Detailed Reports
    • Email Journeys
    • Industry Benchmarks
    • ESP and Technology Usage
    • Pay Via Invoice

    Customer Service

    You can email any queries to hi@mailcharts.com, but there isn’t a phone number.

    Summary

    Mail Charts’ services could enable a number of businesses to enhance their customer base and efficiently target leads to convert them into customers. The free plan is a decent offering but comes with very little options, and the more comprehensive plans are prohibitively expensive.

    A service that offers greater access with its cheaper plans is Sendinblue. This email marketing software has a proven track record for building success, and its base plan starts at just $25 per month.