Mail Trax Plus Review 2020: The Most Affordable Option for Marketing?

Mail Trax Plus is an email marketing company that has a special focus on training, with its target audience being businesses and individuals that are new to the world of email campaigns. There are many available tutorials for learning how to master email marketing basics and build professional email templates.

Mail Trax Plus
eCommerce Best for
3 /5
Rating
$ 25 /mo
Starting Price
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Table of Contents

    Mail Trax Plus in a nutshell

    Free Plan: No
    User Accounts: Options for Multiple
    Segmentation and Geo: Yes
    Delivery by Time zone: Yes
    Free Trial: No
    Means of Use: Mobile, Tablet, Computer
    Industry: eCommerce, Advertising, PR

    Key features and workflows

    Creating Email Campaigns and Managing

    Build and review your email campaigns with the following:

    Emails sent/opened and links clicked

    You can assess a daily analysis of your open rates

    Deliverability rate and delivery by time zone (spam)

    It’s possible to change delivery times to improve feedback

    Creating and importing email lists

    You’re able to import your current contacts directly from an excel file

    Split tests and A/B tests

    You can compare similar emails to see which is most effective

    Personalization

    Automatically populate content based on previous responses

    Reporting and Analysis

    You're able to analyze comprehensive data from your campaigns.

    Engagement reports (Email open rate and CR tracking)

    All open rate and link tracking information is updated daily

    Segmentation 

    You can segment your contacts however you see fit

    Social media tracking

    There are currently no options for cross channel tracking

    ROI analysis 

    There’s an ROI calculator for free on the website

    Integrations

    The following integrations are available.

    API integrations

    Mail Trax Plus’s API allows you to better control software

    Integrations with these platforms: Ecommerce, Shopify, Magento, Bigcommerce and Woocommerce 

    It isn't clear if any of these are available 

    CRM Integrations

    While it’s mentioned that there are many integration options on offer, there are no specifics on the website in relation to CRM

    Social Media integrations

    You may integrate with Twitter, Facebook, Linkedin, and Youtube

    Apps 

    It’s indicated that there’s a large number of apps to choose from

    Plugins

    You're able to plug in some WordPress add ons

    Automation

    The automation options here can be used to minimize unnecessary man-hours and allow you to focus on more pressing business matters. You have the option to auto-populate emails to create a personal touch across thousands of messages.

    Design and Ease of Use

    You shouldn't need any prior coding knowledge to create your campaigns.

    Drag and Drop Interface

    The drag and drop feature allows you to compose your ideal email

    Landing page creator 

    You can also create landing pages in the same way, saving time

    Email templates 

    There are tutorials to talk you through building templates

    Sign up forms within newsletter tool (opt in-opt out process)

    The draw form tool allows you to visually create sign up forms

    Pricing

    Subscribers

    Up to 5 Emails per Subscriber per Month

    Unlimited Monthly Email

    0 - 500

    $25

    $40

    501 - 2,500

    $40

    $70

    2,501 - 5,000

    $65

    $125

    5,001 - 10,000

    $115

    $320

    10,001 - 15,000

    $165

    $510

    15,001 -  25,000

    $260

    $510

    25,001 - 50,000

    $380

    $900

    50,001 - 75,000

    $575

    $1099

    75,001 - 100,000

    $749

    $1250

    Customer Service

    If you have any questions, you can phone up for support during business hours on 800 724 7977.

    Summary

    Mail Trax Plus has the potential to raise your website's traffic, improve customer response, and to guide you through the process if you're new to it. It’ll be especially beneficial to those who aren’t confident about starting up their email marketing campaigns.

    The prices are fairly reasonable, but you can do better elsewhere. For example, Constant Contact offers a similar service with more options, and prices start at just $20.00 per month.