MoonMail Review: Features and Pricing 2021

MoonMail offers users a platform where your marketing, sales, and support team can all keep an eye on customer journeys. It’s an OmniChannel Service Provider and Marketing Platform that promises to help businesses achieve brilliant customer experiences. I’ll be looking closer at MoonMail, its features, benefits, pricing and more so you can decide if this is the tool for your business.

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    Written By Jason Rowse - Digital Marketing Expert

    Updated: 09/05/2021

    MoonMail in a nutshell

    Free Plan: No
    User Accounts: One with the ‘Lite’ account, unlimited with ‘Enterprise’
    Segmentation and Geo: Yes
    Delivery by Time zone: Yes 
    Free Trial: Demo available

    Means of Use: 

    Tablet, mobile, computer
    Industry: Financial services, media, eCommerce

    What is MoonMail?

    MoonMail allows you to use several elements designed to handle an OmniChannel System. You can use the Chatbot AI API, Push Notification API, or Messages API to help improve customers’ experiences throughout the customer journey.

    With MoonMail, you can create custom designs for your emails and add logos, images, and social media icons in a jiffy.

    It also lets you monitor and track the success of your email campaigns with the MoonMail Dashboard.

    MoonMail Pros & Cons



    • Straightforward user interface
    • Comprehensive reports for extensive analytics 
    • High-quality customer support
    • Omni-channel messaging
    • Track cost of campaigns
    • A bit more expensive than other options
    • Some templates must be bought at an additional cost


    1: Straightforward user interface: using MoonMail isn’t as complicated as you’d expect from the many features it offers. It doesn’t take ages to get used to how it works and you’ll be creating campaigns and tracking analytics in no time.

    The dashboard has clear details that make navigation a simple task.

    2: Comprehensive reports for extensive analytics: following every step of your customers’ journey is made fairly easy with MoonMail’s reports. 

    You can enhance your campaigns’ performance by using the data from the analytics reports. All this can be used to enhance your customers’ experiences.

    3: High-quality customer support: MoonMail’s customer support teams are available 24/7 through live chat. There are also help and support pages that answer frequently asked questions.

    MoonMail also shared a link to their Quora forum page where users can ask questions that will be answered by staff or site visitors.

    4: Omni-channel messaging: in addition to sending on-demand messages via email, it’s also possible to send them through other channels such as Apple, WhatsApp, SMS, Firebase, Amazon, FB Messenger, and Baidu.

    5: Track cost of campaigns: You can keep track of all your email marketing expenses in terms of the number of emails sent per month. Your package plans will automatically compute and adjust to reflect your expenses.


    1: A bit more expensive than other options: although MoonMail has many features, if you’re on a budget you might not think the price is affordable.

    2: Some templates must be bought at an additional cost: MoonMail has many well-designed templates to choose from, but some can only be purchased and aren’t provided free with your monthly payment.

    Who is MoonMail Good For?

    This platform is appropriate for you if:

    • You want to create and edit lists of recipients: MoonMail makes it easy to make lists of recipients and edit them when needed. 
    • You’re looking to build email marketing campaigns: all the features on offer from MoonMail form part of what you would need to build interesting email marketing campaigns. The analytics will let you keep an eye on the success of your campaigns as well.
    • You need to track who opens your emails: knowing who opened and clicked on your emails is valuable information for marketing purposes and MoonMail allows you to monitor this data.

    MoonMail Isn’t Recommended For:

    • Someone who wants advanced features: While MoonMail covers all the basics, it does not have some of the more advanced features that some of its competition offers, such as automation tools.

    MoonMail Pricing


    No. of recipients stored

    No. of recipients per campaign

    Drag & Drop Email 


    Advanced Signup Forms

    List Segmentation

    Drag-and-Drop Editor

    Access to Extensions



    Up to







    Up to

    25 000





    Up to 70 000





    Up to 1 million


    The free package is pretty powerful on its own, but if your customer base is growing, you’ll likely need to upgrade. This is especially true if you’re going to have many email marketing campaigns that you want to send to all your subscribers. Fortunately, the Starter package should be good enough, unless you’ve got more than 25, 000 recipients stored.

    MoonMail Pricing

    Cancellation/Refund Policy

    If you’re unhappy with MoonMail, you can get a refund for the last monthly fee if they stopped providing their services to you for a reason that’s not laid out in their Terms or Privacy Policy. 

    However, you can’t get a refund under any other circumstances. All campaign fees paid are non-refundable.

    MoonMail Features

    MoonMail has many good features, and the best of them are only available when you’ve subscribed to the highest tier package. 

    Fortunately, features such as the powerful drag-and-drop builder and advanced signup forms are available in the free package.

    ·       Insights & Analytics

    Rating:  4.5/5

    Reporting and analysis from MoonMail are good and will give you plenty of information. You can keep an eye on the success of your emails and improve your customers’ experiences greatly with the analytic features.

    From engagement reports to social media tracking and ROI analysis, you’ll get a clear enough picture to improve where your strategies are falling short.

    Your engagement analytics are detailed, easy to view, and updated regularly. The ROI analysis will also give you insight into how well your campaigns are performing in a monetary sense.

    Insights & Analytics

    ·       Dashboard

    Rating:  4.1/5

    MooMail’s dashboard has an easy-to-use interface that makes it a breeze to access any information you want. Although some may find getting used to the interface a bit of a learning curve, most users feel it’s pretty simplistic.

    ·       Ease of Use

    Rating:  3.8/5

    In general, using MoonMail doesn’t require any tech-savvy knowledge, but there are some HTML elements you’ll have to know. How difficult the platform is will depend on your experience with similar software.

    ·       Campaigns

    Rating:  3.8/5

    You can create and store campaigns in your dashboard and they can be categorized into various actions such as ‘sent’, ‘scheduled’, and ‘archived’.

    You’ll be able to see reports that are related to your campaigns that will give you insight into their performance with a visual statistics tab.

    ·       Template Gallery

    Rating: 3/5

    Although you have access to good-looking templates, MoonMail has decided to force users to buy the more attractive and professional choices.

    It doesn’t matter if you’re not using the free package, there are templates that aren’t free. 

    With that said, these templates are easy to edit and mold into something perfect for your email marketing campaigns. You can experiment and play around with templates until you find the best designs for your goals.

    Template Gallery

    ·       Lists

    Rating 3.8/5

    MoonMail’s lists feature is where you can see all campaigns and subscriber details. Every campaign is listed and data about bounce rates, subscriptions, and unsubscriptions are provided.

    It is also where you can create email lists that can be dispatched faster for more time efficiency.

    ·       Integrations

    Rating 4/5

    You can expect to integrate many applications with MoonMail as it offers connections with more than 750 business apps by integrating with Zapier.

    MoonMail also lets you add Salesforce Leads, SurveyMonkey submission, and Google Sheets spreadsheets.

    Other applications that can be integrated include Shopify, JotForm, Office 365, and Wufoo.

    MoonMail Alternatives

    Hubspot is a well-known name in the email marketing industry. There’s a reason for its popularity - you get an all-in-one platform from these guys. It simplifies marketing and improves the overall productivity of marketing teams.

    The analytics provided by Hubspot gives you good insight into what works and what doesn’t. For those who aren’t quite as tech-savvy, even the basic analytics will be sufficient for monitoring campaign success. Hubspot also has an SEO feature that makes it stand out from its competition.

    SendinBlue is a campaign tool that is rich in features aimed at helping businesses and marketers form quality relationships with clients. Creating newsletters that will attract your audience is a simplified process with SendinBlue thanks to their drag-and-drop feature.

    The platform offers clients a neat algorithmic feature that determines the best time to send emails based on your dates. The analytics data is also very insightful and useful for building effective campaigns.

    Constant Contact allows for easy email creation and editing with a drag-and-drop editor. There are more than 100 email templates to choose from and get you started, as well as a convenient image library.

    Automating emails is possible and easier than you might think, thanks to the smart design of this marketing platform. You also get analytic reports that are easy to read and provide insight into your campaigns’ performances.


    MoonMail is a popular choice for email marketing with many reasons to love it. You can create, design, and send emails that are focused on driving leads and boosting sales. The analytics features are excellent for tracking your campaign performances and ensuring you get the most out of your marketing efforts. Although it is more expensive than some of its competition, it remains a go-to for many marketers.