Sender Reviewed: The Best Way to Keep Your Customers Coming Back?

Having convinced a contact to become a customer, how do you encourage them to return? One technique is to use an email marketing service to send personalize messages.

Sender
Ensuring repeat custom Best for
4 /5
Rating
$ 10 /mo
Starting Price
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Table of Contents

    Sender in a nutshell

    Free Plan: Yes
    User Accounts: Multiple
    Segmentation and Geo: Yes
    Delivery by Time zone: Yes
    Free Trial: Yes
    Means of Use: Computer, mobile device
    Industry: Marketing, technology, eCommerce

    Key features and workflows

    Creating Email Campaigns and Managing

    The operation of your email campaigns can be controlled using these features.

    Emails sent/opened and links clicked

    You can track if and when your emails are opened

    Deliverability rate and delivery by time zone (spam)

    Set your delivery rates based on data of previous campaigns’ successes

    Creating and importing email lists

    Import your excel list of contacts in three steps

    Split tests and A/B tests

    The options for testing are endless and can be used to perfect your emails

    Personalization

    There’s a large number of personalization options, like abandoned cart reminders, welcome series, and birthday greetings

    Reporting and Analysis

    You can see an overview of your campaign statistics at any time.

    Engagement reports (Email open rate and CR tracking)

    Link tracking isn’t supported, but the email open rate is

    Segmentation 

    Segment your audiences for better engagement and statistical analysis

    Social media tracking

    There’s currently no option for cross-channel orchestration

    ROI analysis 

    You can enter some financial details to review your ROIs

    Integrations

    You can integrate with the following to enhance your service

    API integrations

    The Sender Identities API allows you to program your own apps

    Integrations with these platforms: Ecommerce, Shopify, Magento, Bigcommerce and Woocommerce 

    You can use both Woocommerce and Magento

    CRM Integrations

    Some available CRM integrations include Base and AgileCRM

    Social Media integrations

    You can use the Twitter, Instagram and Facebook applications

    Apps 

    There are dozens of apps to choose from

    Plugins

    A number of popular WordPress plugins are supported

    Automation

    The email automation tool can be used to send over one million emails a month, potentially saving your team thousands of hours. There’s an extra focus on personalization here, with targeted emails being able to be automated to engage customers more deeply.

    Design and Ease of Use

    It’s simple to create most content using the following design tools.

    Drag-and-Drop Interface

    You can edit content using the drag-and-drop feature to save time

    Landing page creator 

    No coding experience is needed, as you can drag and drop to create landing pages

    Email templates 

    There are a number of ready-to-use templates, or you can make your own

    Signup forms within newsletter tool (opt in-opt out process)

    The draw form tool lets you swiftly add signup forms to your media

    Pricing

    The pricing here is based on how many subscribers you have.

    Number of Subscribers

    Price

    5,000

    $10 per month

    10,000

    $21 per month

    20,000

    $42 per month

    40,000

    $86 per month

    50,000

    $107 per month

    100,000

    $216 per month

    Customer Service

    For any queries, you’ll have to fill out a form on the website and then wait for a reply.

    Summary

    For business owners seeking a way to better engage current customers to increase the likelihood of returning custom, Sender could be a practical tool. The options to automate personalized messages such as abandoned cart reminders and similar product offers could potentially bring back hundreds of customers. If, however, you’re more interested in conversion, there are some more attractive options.

    For example, Get Response also has some comprehensive choices for automating personalization but will allow your cold bulk email marketing to flourish alongside.