Ways To Collect Email Addresses: 10 Tools That You Should Definitely Try

Without a decent list of contacts, it’s difficult to know if your email marketing strategies are working. If you’re not getting as many email sign-ups as you want, use the following top email collection tools & tips.

List Builder (SumoMe) 

One of the most sought-after tools for collecting contact information, List Builder lets you add pop-up forms to your site quickly. You can also collect addresses for free. 

Familiarizing yourself with this tool is easy and straightforward. In addition, you can customize your pop-ups by changing colors, fonts, and content. This platform’s drag-and-drop interface is a big hit as well. If you want to use advanced features like A/B testing, get the paid version at $39 per month.

Pippity 

Have a WordPress site? Use the Pippity plug-in to gather email information of interested people directly from your website. As there aren’t any free plans available, it costs $49 to $127 per year to sign-up for this tool. Once you opt for this service, you’ll get A/B testing, 18 customizable themes, 21 integrations, and advanced page customization. The best thing about Pippity is its filters that can offer smart ways to manage pop-up behavior. 

OptinMonster 

Whether you’re focused on slide-ins or pop-ups, OptinMonster creates the best forms to gather email addresses. From readymade themes to controlled-pop-ups and an intuitive builder, you can create responsive layouts easily here.

The price of plans on OptinMonster start from $9 per month and goes up to $49 per month. Some of its noteworthy features for experts include exit-intent technology, MonsterLinks, referrer detection, Smart Tags, and countdown timers.

Layered Popups 

Similar to WP live customization, users can see their edits in real-time on this tool. The best feature is it lets you personalize more than just colors or fonts on your forms. 

This plug-in helps you integrate with multiple third-party apps too. It’s most famous for multilayered pop-ups, multiple displaying modes, A/B testing, and PageSpeed optimization. Layered Popups also comes with 150 pre-defined templates that you can use to start collecting email addresses in a matter of minutes. 

Smart Bar (SumoMe) 

Yet another superb tool for collecting email information of interested people from SumoMe, Smart Bar is the best way to add scrolling header elements to your site. It’s available free-of-cost, and above all, you can use it for all types of websites.

Although the customization features available from this are relatively limited, the solution integrates with several third-party apps and is intuitive to use. However, you’ll notice the Sumo logo on everything that you create.

Opt-In Widget (Bloom) 

For WP site owners, this plug-in will let you add well-designed boxes to collect subscriber details. Opt-in Widget by Bloom comes with several pre-defined templates that you can use right away. Besides easy integrations, you can personalize the fonts, colors, and content on this platform. You can also get this extension for an annual cost of $89. 

Leadpages 

This is another widget designed to gather email addresses and develop gorgeous opt-in forms seamlessly. Leadpages lets you create endless landing pages optimized for mobile devices. The same is available for checkout pages as well, regardless of whether you have a website.

With costs starting $25 per month and going up to $48 every month, it’s suitable for agencies, SMEs, and large corporations.

Gravity Forms 

For WordPress site users, this option provides premium features for a cost of $99 per year. The license to the tool comes with integrations and advanced form-building capabilities that beginners and pros can use.

Using this platform, marketers will find it easy to add subscribers to their lists and generate professional-looking forms. It’s a complete form management plug-in with over a decade of experience in the industry. Start by trying its demo for free.

Leadin 

Once you have multiple forms for your WP site, this is the tool you’ll need to enhance the page’s features. Essentially, Leadin keeps track of visitors on your site and forwards detailed reports of their activities to you.

Its most appealing aspect is that it uses social media strategies to gather maximum information about prospects. Integrations on this free platform will keep you current. 

Plugmatter 

With this plug-in, you can add a feature-box to your WP site and collect the email information of those who visit your site. Plugmatter is an advanced tool with easy customizability so that you can tweak it easily to fit with your brand.

For a license and risk-free guarantee, this platform costs $37. It also comes with state-of-the-art targeting functions so you can exhibit a variety of content based on visitors.

Best Practices To Collect Email Addresses 

Here are ten of the most effective ways to create a value-oriented list of contacts: 

• Make it easy and straightforward to sign-up 
• Offer something useful in return for the email information 
• Give free-of-cost tutorials relevant to your target audience 
• Never spam or leave your promises undelivered 
• If your target audience is between 30 and 55 years old, make use of FB ads 
• Segment your list and send personalized content 
• Track every inch of the campaign metrics 
• Gate your content. For instance, use ebooks, webinars, whitepapers, guides, and surveys
• Ask for every detail possible on the opt-in form 
• Use A/B testing to find out what works well with your customers 

The Bottom Line 

If you want a free tool, go for List Builder. If you want a demo before signing up, choose Gravity Forms. For the best features, go for OptinMonster. Plugmatter is the ideal choice for customization. 

Now that you know how to collect email addresses on your website for free with Pippity, Smart Bar, and Leadpages, start growing your list right away.